We provide market insights that help you discover opportunities in the U.S., Latin America, and Japan
Precisely capturing a market and business environment of one country is very challenging. People in New York should expect very different market structures, consumer’s taste, business practices, supply chains etc. in California. Latin American countries such as Brazil and Mexico are totally unknown to many Japanese businessmen and the Japanese way of thinking can be perplexing to many U.S. companies. Navigating in unfamiliar markets is not an easy task. Maybe you think you understand the markets, but small misunderstandings could easily misguide you in approaching the markets.
That is where TWI Global Business lights a torch to guide you in the right direction with their extensive experiences.
“We are seeking a way to introduce our products in California, but we are not sure what the consumer’s preferences look like.”
“We realize that Brazil and Mexico are our next targets, but the countries are far away. Who are the potential partners that can sell our products locally?”
“I’ve heard that Japan has quite complex laws/regulations. We want to understand them clearly so that we can formulate a business strategy.”
If you have these or similar questions and issues, we are the right partner who can support your business.
1. Market Research
To start a business abroad, you need to grasp a landscape of the politics, economy, legal system, business practices, consumer markets, supply chain, etc. of the target country. Is the country worth investing our time and money? What kind of laws/regulations do we need to understand to establish our presence? What kind of features of the products are people looking for in the country? What are the regulations to comply to avoid unnecessary punishments in selling our products?
Any business decisions require the full understanding of the markets. Learning the markets will also unlock opportunities that you might have not be aware of. This also can stop you from wasting investment.
The experts of TWI Global Business assists you in making wise decisions with useful data/information as well as our careful analysis based on these perfectly tailored to your interests. We are excellent, especially in the following areas:
(1) Economic and market data analysis:
- Collecting and sorting out statistical as well as qualitative data related to the economy, politics, population, consumption, industry, supply chain, trade, etc. of the target countries/regions.
- Careful analyzing consumer market and industry trends based on the data/information gathered.
(2) Business environment analysis:
- Collecting and analyzing information on any business-related laws and regulations of the target countries/local settings.
- Conducting political economy risk, competitive landscape analysis, etc.
2. Partner Search
Sales of your products/services in the target countries are often facilitated and conducted by local agents and/or distributors. Local governments as well as business associations will also be playing important roles in determining your success there. knowing these players are a necessary step before entering the markets.
Questions such as “who are there to be our local distributors in Brazil?” “which government agencies will we have to contact to advance our plan to establish a plant?” “Who are our potential resin molding customers in Japan?” should often come up in the internal discussions with your colleagues.
TWI Global Business is the right place to seek support in uncovering these players. We conduct research and construct a list of the important local players that matches your needs. The list of company, government, and/or business association will include contact information such as address, phone number, URL, email, contact person, company descriptions, etc. The list we provide will help you understand what kinds of players are available as well as who you should contact to advance your business.
3. Company Reputational Risk
When you approach local players in the target countries/regions, you may question yourself like “are we talking to the right company?” or “are there any risks that the company is hiding from us?” On the surface the target companies may look just fine. However, there can be many issues such as ongoing litigations, labor conflicts, administrative punishments, debt insolvency etc. that cannot be detected from mere interviews with them.
You will definitely need to run due diligences on the company you attempt to acquire. The same is true when you sign a contract with local agents/distributors especially when they are located remotely and not easy to talk face to face.
TWI Global Business helps to uncover the reputational risks of the companies that your company is attempting to do business with. More specifically, we find data such as regulatory enforcement, litigation, solvency, tax arrears, company reputation and many more surrounding the target companies as well as individuals associated with the same companies.
4. Consulting/Strategy Formulation
Navigating business in a foreign countries on a daily basis is never an easy task. Some companies are facing plenty of issues abroad at this moment. A company based in the United States, for instance, may seek quick solutions to troubles brought up by its local distributors in Mexico. Companies facing issues needs quick solutions which require the precise assessment based on the data/information regarding laws/regulations, the examples of similar incidents, outlook of the market, etc.
Any growth strategy requires precise data and information to analyze the current situation and to forecast the future. A regional headquarter of Japanese multinational company located in New York may need to come up with a sales strategy covering the entire Latin American region, which can be very difficult without adequate knowledge of each country.
In other words, companies need to seek an expertise in obtaining data/information, analyzing as well as forecasting, and providing valuable pieces of advice based on analysis. This could be on a daily basis and/or when companies formulate growth strategies, and TWI Global Business is the right place to ask for this type of advice. In order to serve our clients best, TWI Global Business provides consulting/strategy formulation services based on the fixed term so that clients can seek advice any time they need.
5. Other Services
TWI Global Business also offers the following services:
Spanish Translation Services
Journal articles mainly regarding topics on business, economy, politics in the U.S., Latin America and Japan)
Seminar/webinar lecture as well as in-house study sessions
Executive Researcher/Consultant Ryo Mizuno
Ryo is an expert in U.S. and Latin America business with abundant academic/business experiences in government agencies and research companies in the United States, Brazil, Dominican Republic, Nicaragua, Thailand, etc. Ryo has served hundreds of companies in the past on their business strategies especially those who are seeking new market entrance.
Since starting his new career in 2016 when he established the division of Global Business at Teruko Weinberg Inc., Ryo has been working for a variety of industries such as apparel, electronics, pharmaceuticals, chemicals, food, automotives, etc. He is also an author of many published articles as well as books.
Ryo has a Master’s degree in International Relations and Public Policy from Columbia University in New York. He is fluent in Japanese and English, and business level in Spanish and Portuguese.
Articles and Insights
Listed below are the published articles as well as analysis/insights provided by TWI Global Business Expert.