TWI Global Business
(Division of Teruko Weinberg Inc.)
Supporting your American / Latin American business
America boasts the world’s largest economy. Its scale is about four times that of Japan. I often hear stories of Japanese companies choosing emerging countries in Asia as overseas expansion destinations, but did you know that California alone in the United States has the same economic scale as India? Did you know that the New York metropolitan area alone is larger than the Korean economy? Many emerging nations are completely in one country — that is the United States.
However, it is not easy to capture the market because of its huge size. The climate, climate, racial composition, people’s way of thinking, etc. differ greatly depending on the land. Different states have different tax systems and commercial laws. As a result of starting a business without fully understanding the characteristics of the market, many companies are “severely injured” and leave.
Latin America extends to the south of the United States. With a market of more than 200 million people, Brazil , where the Olympic Games were held in 2016, and Mexico , where Japanese companies are entering the market one after another, centered on the automobile industry, are lined up with high-potential emerging countries. The economic scale of Latin America as a whole is actually comparable to the sum of the 10 ASEAN countries and India. However, there are many barriers for Japanese companies, such as distance, time difference, and unfamiliar culture and language. I think there are many companies that are not looking at the market because they are “far” or “have no idea what kind of culture it is”, despite the market they are looking forward to in the future.
“I want to sell products in the United States, but I haven’t found a breakthrough.” “I know Brazil and Mexico are important markets in the future, but I have no idea what their characteristics are.” “Who do you want to trade locally?” Should we work together? ”―――― If you have any of these problems, please feel free to contact TWI Global Business.
Experts with extensive experience in the Americas will help you with your business.
About the city used for the slide photo
Mexico Queretaro With the successive expansion of automobile manufacturers, the Central Plateau of Mexico is in “Second Detroit”
Mexico City Mexico City
The capital of Mexico with the remnants of the Aztec civilization
Brazil Rio de Janeiro
2016 Rio Olympics held economy Mexico City, Mexico, which is attracting attention as a result of the wave
Services
1. Research
- To start a business abroad, you need to understand the political economy, legal system, business practices, markets, etc., in addition to the basic information of the country. What kind of regulations need to be cleared in order to sell products, how much does it cost to sell from setup, what are consumer preferences — to clear many questions Is premised on conducting research.
- For example, I think there are customers who have the following interests.
- “I want to know about Brazil’s business environment such as regulation, competition, political economy risk”
- “I want to sell my product in Los Angeles, but what about the future of the market?”
- “I want information about infrastructure such as power generation”
TWI Global Business provides information collection and analysis services that meet the needs of our customers.
(1) Economic and market data analysis:
- Collecting and analyzing statistical data on markets and industrial structures such as economy, politics, population, income, consumption, industry, and infrastructure development status of each country
- Analysis of consumption trends based on the implementation of local questionnaires, etc.
(2) Business environment analysis:
- Collecting and analyzing information on business-related laws and regulations such as trade and investment regulations
- Conducted political economy risk, corporate competition analysis, etc.
2. Approach
Local sales of products may be contracted with distributors or distributors. If you want to expand into the field, you need to register and obtain various permits through a law firm. Building relationships with local governments and companies is essential when participating in infrastructure projects. In other words, building a network with the local market is important for “approaching” the market.for example—-
“I want partners such as local distributors, customers, lawyers and consultants to expand into Brazil.”
“I want to acquire a local IT company when expanding into the United States. I want to understand the risks of candidate companies.”
“I want to participate in the power generation business in Mexico. I want to present my technology to the government and potential partner companies. “
→ TWI Global Business conducts partner development, intermediary services, risk surveys of business partners, etc. for transactions and expansion.
(1) Partner development:
- Introducing government agencies, investment attracting agencies, law firms, consulting companies, etc. that support advancement
- Develop distributors and customer candidates and create a partner candidate list
(2) Brokerage business:
- Mediate interactions with government agencies, investment attracting agencies, law firms and consultancy firms
- Mediate interactions with distributors and customers
(3) Corporate risk survey:
- Conducted due diligence (DD) on risks of potential partners and client companies
- In addition, arrange the implementation of various DDs such as legal affairs and accounting
3. Strategy formulation / Consulting
We face many problems in doing business every day. In order to continue a good business, it is necessary to obtain information quickly and deal with problems. In addition, if the business of a certain country is managed from the outside, for example, for a company that develops Latin American business from a local subsidiary in the United States, a regional strategy based on political economy trends and market information of the entire region is necessary. May become.
for example—-
“I want information about Latin American business whenever I need it”
“I want you to help your business consistently from entering Mexico to supporting it afterwards.”
“First time in Latin America. I want to sell my products, but which country in Latin America is the best place to start?”
“We are already developing business throughout the Americas, but we want to re-establish our strategy.”
→ TWI Global Business provides advisory and project type consulting and coordination services.
(1) Advisor type:
- Based on a fixed-term contract, we always give priority to requests and provide information and advice on the United States and Latin America.
- Conducted a simple survey of regional strategy formulation, national laws and regulations, market trends, industrial trends, etc.
(2) Project type:
- We provide total support for the realization of transactions and advancement from the window information by being close to the customer.
4. Other Services
TWI Global Business also offers the following services:
- Japanese-English / Japanese-Spanish, English-Spanish translation
- Writing a manuscript about the Americas
- Lecturer dispatch for lectures and in-house study sessions
- Planning and implementation of business missions
- Temporary Staffing / Dispatch (TWI)
- Personnel Consulting (TWI Human Resource)
- Expatriate Relocation Assist (TWI Assist)
Expert
Executive Researcher / Consultant Ryo Mizuno
Experienced in government agencies and market research companies in the United States, Brazil, Dominican Republic, Nicaragua, Thailand, etc. Engaged in research work related to trade policy. He has extensive connections in Latin America and the Americas. He is a graduate of Columbia University’s Graduate School of International Relations and Public Policy. His books include “Comparison of Latin American Business Centers and Examples of Utilization of American Companies,” “Latin American Market Strategy from the United States,” “FTA Guidebook 2007,” “FTA New Era,” and “Brazil’s Electricity Crisis.”
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Past Articles / Back Numbers
TWI Global Business writes articles about business in the Americas from a unique perspective and provides them to our customers. If you are interested, please contact us from ” Contact “.
TWI Global Business Newsletter No. 40 4/17/2019
TWI Global Business (Div. Of Teruko Weinberg Inc.)
table of contents:
“Weak waist” diplomacy or? -Mexico President’s reaction to the blockade of the Trump border-
“Weak waist” diplomacy or? -Mexico President’s reaction to the blockade of the Trump border-
President Trump, who is struggling to deal with the influx of refugees, mainly from Central American countries, announced on March 29 that he would close the border with Mexico the following week, raising concerns not only in Mexico but also in the United States. It spread rapidly. Since the definition of “border blockade” was not clarified, it called for speculation as to whether it applies only to “movement of people” such as immigrants, commuters, and travelers, or whether it also covers logistics between the two countries.
As criticisms from the U.S. parliament, local governments, and industry groups continued, and there were concerns about the impact on the supply chain within the Trump administration, President Trump said (although the actual situation is unknown) that the Mexican government is the country. “Gives the Mexican government a year’s grace because it has tightened crackdowns on refugees near the southern border. If the government does not solve the problem of illegal immigration and drug smuggling, an additional 25% tariff on car imports For the time being, he revealed his attitude of holding a spear. On the other hand, it has been reported that customs officers have been reassigned to refugee measures, and that cargo trucks continue to be congested due to a shortage of staff. The mysterious part of the above series of turmoil is the movement of the Mexican government. President Obrador does not hear any criticisms of President Trump’s unilateral behavior or threats. His appearance, which has repeatedly criticized President Trump during the 2018 election campaign, is completely hidden. Of course, his top priority is not diplomacy but domestic affairs. In diplomacy, the stance is basically non-intervention in domestic affairs. For example, President Obrador continues to emphasize dialogue amid growing criticism of the American states against the Maduro administration in Venezuela.
The Trump administration has ordered refugees to stay on the Mexican side until the meeting with the Immigration Department, but President Obrador has been generous with giving jobs to the stranded refugees. increase. Even though Mexico’s unemployment rate is low, it’s easy to imagine that continuing to give jobs to the rapidly increasing number of refugees will increase dissatisfaction among citizens in border cities such as Tijuana. In addition, Mexico has traditionally been based on a foreign policy that avoids conflicts while maintaining independence with the United States, but since the institutional revolutionary party (PRI) system of the long-term government collapsed after 2000, It is common for the US government to make a strong “declaration”. The Mexican people, who have a strong antipathy for President Trump, are expecting President Obrador’s strong stance during the election campaign, and cannot rule out the possibility that he will not be able to stay “weak” forever.
It will be interesting to see how President Obrador, who has been given a year’s grace, will behave.
TWI Global Business Newsletter No. 41 4/17/2019
TWI Global Business (Div. Of Teruko Weinberg Inc.)
table of contents:
The new Brazilian president is already flashing a yellow light-parliamentary coordination is essential-
The new Brazilian president is already flashing a yellow light-parliamentary coordination is essential-
Brazil’s President Jair Bolsonaro, who took office in January, is already flashing a yellow light. According to the Dataforya poll dated April 7, only 32% of respondents answered “very good” or “good” to the president, “very bad” or “bad.” The result was barely higher than 30% of the respondents. The period from the president’s inauguration to about 100 days is called the honeymoon period, and the people take a somewhat generous view of the president. This low approval rating, just three months after taking office, stimulated not only liberals but also centre-lefts, including numerous “curses” through the president’s parliament and Twitter, as promised but relaxed gun ownership requirements and deregulation. Factors include the introduction of policies to be implemented.
In addition, one of the major causes is that expectations for winning the election campaign were too high. Approximately 60% of the respondents to the polls above rate the Bolsonaro administration’s policies as “lower than expected.” While the government has lost the trust of the people in a series of bribery cases led by the Labor Party (PT), President Bolsonaro who appeals for corruption and crime eradication has become a “savior” for at least some people. It was reflected. During the historic recession, commitments to fiscal consolidation and privatization also gained support from the business community. In fact, the Bolsonaro administration is actively working towards fulfilling its promises. For example, in terms of politics and economics, simplification of administrative procedures, consolidation and integration of ministries, thorough elimination of ministerialism, appointment of Mr. Geddes, who is trusted in the market as the minister of the Ministry of Economy born from the integration of the three ministries, and efforts for infrastructure development There is no end to the list. It is rather unlikely that any policy will improve the world in a short period of three months, and it is thought that the difference between expectations and reality is widening due to the excessive expectations at the beginning.
The pace of recovery in the Brazilian economy is slower than expected. The IMF has lowered its 2019 economic growth forecast from 2.5% in January to 2.1% in April. The view of the government of the people who cannot feel the economic recovery is likely to become even more severe.
Under such circumstances, the realization of pension reform, which is the most important issue, has become indispensable. Pension reform is a constitutional amendment bill that requires a vote of at least three-fifths of the seats in both the House and Senate. You can’t just make a “slander” in Congress like you used to. Even though his Social Liberal Party (PSL) has increased its seats in the previous election, it remains a minority party and requires parliamentary coordination with other parties. Former President Temer had a good reputation for parliamentary coordination, but he still failed to achieve pension reform.
Attention will be focused on how President Bolsonaro, who has lost his approval rating, will coordinate with Congress.
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Attendance Management
How to manage time and attendance without errors while reducing the workload of the HR department?
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Newsletter No. 41
TWI Global Business (Div. Of Teruko Weinberg Inc.) table of contents: The new Brazilian president is already flashing a yellow light-parliamentary coordination is essential- Brazil’s President Jair Bolsonaro, who took office in January, is already flashing a yellow light. According to the Dataforya poll dated April 7, only 32% of respondents answered “very good” or “good”…
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Newsletter No. 40
TWI Global Business (Div. Of Teruko Weinberg Inc.) table of contents: “Weak waist” diplomacy or? -Mexico President’s reaction to the blockade of the Trump border- President Trump, who is struggling to deal with the influx of refugees, mainly from Central American countries, announced on March 29 that he would close the border with Mexico the following…